Mistletoe & Magic Returns to Tyler in November 2026

(Tyler, Texas) Mistletoe & Magic returns to Tyler, Texas, November 4–7, 2026, bringing four days of holiday shopping, festive experiences, and family activities to the W.T. Brookshire Conference Center. Hosted by the Junior League of Tyler, the annual holiday market features more than 75 merchants, special events, and fundraising opportunities that support community projects across the area.

Mistletoe & Magic Returns to Tyler November 4–7

Christmas commercials have been playing on the radio since early October—thanks, Home Depot! Christmas trees and decorations are popping up at Hobby Lobby, Walmart, Target, and just about everywhere else. Now, a popular Tyler holiday shopping tradition is returning November 4–7: Mistletoe & Magic.

The four-day event features holiday shopping, fashion shows, Breakfast with Santa, Cookies, Cocoa & Claus for kids, and plenty of other festive activities. The event raises funds for the Junior League of Tyler, supporting community projects and organizations throughout the area.

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Unique Gifts and Holiday Decorations

My wife looks forward to attending every year to see what unique products the vendors are offering. One of her favorite things to look for is Christmas decorations, followed by jewelry and then homemade goodies, which could be a close second! Shoppers can browse fashion, home décor, jewelry, specialty gifts, and other unique finds for the holiday season.

Special Events, From Breakfast With Santa to Girls' Night

A variety of tickets for the event are available online. Tickets include:

preview party
morning shopping experience
holiday tea
girls' night
breakfast with Santa
cookie and cocoa
general market shopping

Supporting the Junior League of Tyler

Silent and live auctions at the event will also help raise funds for the Junior League of Tyler and its work supporting families and organizations throughout East Texas.

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Source: Unique Gifts, Santa and More: Mistletoe & Magic Returns to Tyler

Filed Under: shopping, Tyler, holiday, East Texas